Interviews

Weekly reads for marketers and founders who suspect the brain knows things the spreadsheet doesn't.

Interview

Jul 7, 2026

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3 min read

Interview with Peter Field

Coen Olde Olthof

Interview

Jul 7, 2026

•

3 min read

Interview with Professor Byron Sharp

Coen Olde Olthof

Newsletter

Oct 1, 2026

•

2 min read

The Sound of Touch

Issue: #0008

Coen Olde Olthof

Newsletter

Sep 28, 2026

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3 min read

Actor vs. Observer Gap

Issue: #0007

Coen Olde Olthof

Newsletter

Sep 28, 2026

•

3 min read

The Direct Stare Trap

Issue: #0006

Coen Olde Olthof

bookreview

Jul 17, 2026

•

3 min read

This Week's Book Tip is: Attention Span

by Gloria Mark

Coen Olde Olthof

bookreview

This Week's Book Tip is: Descartes' Error

Jul 17, 2026

•

3 min read

This Week's Book Tip is: Descartes' Error

by Antonio Damasio

Coen Olde Olthof

bookreview

Jul 17, 2026

•

3 min read

This Week's Book Tip is: Nudge

by Richard Thaler & Cass Sunstein

Coen Olde Olthof

Interviews

Interview with Peter Field

Interview with Professor Byron Sharp

The Sound of Touch

Actor vs. Observer Gap

The Direct Stare Trap

This Week's Book Tip is: Attention Span

This Week's Book Tip is: Descartes' Error

This Week's Book Tip is: Nudge

Mind Over Marketing

Mind Over Marketing